2024: A Look into Our Crystal Ball
From efforts to improve DEI to the expansion of tech-engagement platforms and enrollment ecosystems, 2023 was a dynamic...
5 min read
Innovating Patient Recruitment
A Conversation with BBK Worldwide's Founders As BBK celebrates forty years strong, Joan F. Bachenheimer and Bonnie A....
1 min read
BBK Worldwide Launches VISION
Press Release BBK Worldwide Launches VISION, a Technology-based Solution That Anticipates and Manages Rapidly Changing...
2 min read
Why Diversity Is Key to Clinical Trial Success
Michael Turner Strategist According to the Centers for Disease Control and Prevention (CDC), among the top ten leading...
8 min read
Make DEI Part of the Plan
Strategies for the Successful Enrollment of Diverse and Inclusive Patient Populations Gaby Grekin, senior director of...
1 min read
Diverse Representation in Clinical Research: Building Bridges with the African American Community
This month BBK Worldwide is launching a new webcast series focused on diversity, equity and inclusion (DEI) in clinical...
2 min read
Endpoints News: How clinical trial advertising went from old-school tactics to splashy strategies to compete in a fierce market
Bonnie A. Brescia joins other industry thought leaders to share opinions on today’s clinical trial advertising in this...
0 min read
Powering Diverse and Inclusive Clinical Trials
The Food and Drug Administration (FDA) will soon require clinical trial sponsors to submit a plan for improving...
1 min read
A Recruitment Veteran Looks at the Evolving Role of Patient-Centricity in Patient Recruitment
Bonnie A. Brescia, BBK founder and chief development officer, shares her perspective in the Patients as Partners in...
1 min read
Decentralized Solutions eBook
3 Decentralized Clinical Trial Solutions Trending Now Ever wonder which products and services study sponsors are...
2 min read