BBK Worldwide® Blog

Decentralized Clinical Trials

Posted by Elizabeth Gargill on Fri, Oct 29, 2021

The One Thing Every Sponsor Needs to Start a Decentralized Clinical Trial Off Right

I recently sat down with Chief Innovation Officer Rob Laurens to discuss how BBK's Engagement Solution Center solves many of the challenges sponsors face when planning and initiating a decentralized clinical trial. 

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Topics: Rob Laurens, Engagement Solution Center, Decentralized Clinical Trials, Focus 5, Decentralized Solutions

Cellectar Biosciences Announces Partnership With BBK Worldwide

Posted by Elizabeth Gargill on Thu, Oct 28, 2021

 

Earlier this week, Cellectar Biosciences, a late-stage clinical biopharmaceutical company focused on the discovery and development of targeted drugs for the treatment of cancer, announced its partnership with BBK to provide concierge services for patients participating in its clinical studies. The services are designed to improve patients' and their caregivers' access to high-quality care and innovative treatments for their cancer.

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Topics: Most Viewed, Concierge Services, Cellectar

Mike Johnson Discusses RSG Arrive Milestone With Outsourcing-Pharma

Posted by Elizabeth Gargill on Thu, Oct 21, 2021

 

Earlier this week, BBK's Senior Director of Patient Engagement Services Mike Johnson spoke with Outsourcing-Pharma to discuss the RSG® Arrive travel program and its recent milestone of 20,000 completed trips.

In this in-depth interview, Mike discusses what sets this program apart from others as he highlights the concierge specialists who are experienced in understanding all the ramifications of a request, as it relates not only to arranging a travel itinerary but also ensuring the itinerary supports patient health, safety, and compliance. In addition, Mike shares insight into the significance of the milestone for BBK as well as the industry at large. Click here to read the full article.

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Topics: Patient Engagement, Patient Centricity, Patient Travel, Most Viewed, RSG Arrive, Mike Johnson, Outsourcing-Pharma, Engagement Solution Center, Concierge Services

Decentralized Clinical Trials: The Patient Perspective – Part 2

Posted by Elizabeth Gargill on Thu, Sep 30, 2021

 

Getting Decentralized Right

What Matters to Patients

In Part 2 of our two-part interview with Phil Kelly, we delve further into the patient perspective on decentralized clinical trials. We ask Phil Kelly to share his thoughts on patient needs, tools, technologies, and the patient experience.

If you are conducting a decentralized clinical trial or planning for one, this is a must-see segment, with valuable insight to leverage for success.

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Topics: Patient, Pharma15 Live!, Most Viewed, Patient Voice, Patient Centric, Decentralized Clinical Trials, Phil Kelly

RSG Arrive Reaches Major Milestone

Posted by Elizabeth Gargill on Wed, Sep 22, 2021

RSG® Arrive Reaches Milestone of 20,000 Completed Trips

Enrollment, Engagement, and Satisfaction Data Confirms That Extending Study Support Beyond the Care Setting Yields Positive Results

Launched in 2012, RSG® Arrive has made clinical trial participation possible for thousands of patients worldwide. Today, the program has reached a major milestone with the completion of 20,000 trips. 

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Topics: RSG Arrive, Rob Laurens, Mike Johnson, Engagement Solution Center, Patient Centric, Press Release

Decentralized Clinical Trials: The Patient Perspective – Part 1

Posted by Elizabeth Gargill on Tue, Sep 14, 2021

 

Getting Decentralized Right

What Matters to Patients

We know the industry is ready to embrace decentralized clinical trials. But what about patients? What do they think about decentralized clinical trials? What elements are important to them? And what should sponsors consider when designing such trials?

To dig deep, we spoke one-on-one with Phil Kelly, a bladder cancer patient and advocate. He shares his experience and insight in Part 1 of this two-part series on the patient perspective.

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Topics: Patient, Pharma15 Live!, Most Viewed, Patient Voice, Patient Centric, Decentralized Clinical Trials, Phil Kelly

BBK Worldwide to Reveal Latest Study Voices Survey Findings at DPharm 2021

Posted by BBKWorldwide on Mon, Aug 30, 2021

 

Each year members of the industry gather together at Dpharm a conference which challenges attendees to question how we, as an industry, can disrupt clinical research to reduce the burden to patients and physicians. This year's event will be held virtually September 28-29 and will focuses on making innovation stick in a post-COVID world.

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Topics: Disruptive Innovation, Conferences, Study Voices, DPHARM, Surveys, Danielle Frate, Alexia Medici, Decentralized Clinical Trials

Inspire and Engage Audiences with Eye-catching Creative

Posted by Elizabeth Gargill on Mon, Aug 9, 2021

 

Think You Know Us? Take Another Look!

View our 2021 Lookbook.

We leverage empathy and care as we get to the heart of the patient experience and what it means to be a study participant in today’s rapidly changing world.

 

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Topics: Patient Recruitment, Patient Engagement, Creative, Lookbook, Creative Portfolio

One-on-One with BBK Worldwide Director of Tech Experience Dena Raffa

Posted by Elizabeth Gargill on Tue, Jul 27, 2021

One-on-One with BBK Worldwide Director of Tech Experience Dena Raffa 

There's no question that digital technology is changing the way we engage with patients and altering expectations for the patient experience. As part of our Pharma15 Live! series, we sat down with BBK's Director of Tech Experience Dena Raffa to get her perspective on current trends.

Raffa has been instrumental in many of BBK's software solutions and digital technologies, and most recently she has led the development of BBK's new patient engagement portal - a first of its kind for clinical trial participants.

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Topics: Technology, Patient Experience, Pharma15 Live!, Dena Raffa, Tech Experience

Strategy Rocks!

Posted by Gaby Grekin on Mon, Jul 19, 2021

 

Ever since legendary management consultant Peter Drucker famously declared that “culture eats strategy for breakfast,” strategy has suffered reputational damage. It’s time for a reputational restoration.

In the context of patient recruitment for clinical trials, strategy retains its centrality at BBK Worldwide®, serving as a fundamental catalyst of our award-winning marketing and creative efforts.

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Topics: Gaby Grekin, Research and Planning, Patient Recruitment Strategy