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You might have seen an article in the October 1 issue of The New York Times, titled “Uber, Lyft and the Urgency of Saving Money on Ambulances,” by Austin Frakt. The article pushed for alternative modes of transportation in medical situations – such as Uber and Lyft – as cost-saving measures.

CEO and Founding Principal of BBK Worldwide, Joan F. Bachenheimer, wrote a strong response to the article, which has been submitted to the Times as a Letter to the Editor. We would love to hear your thoughts on possible use of ride-sharing apps like Uber or Lyft for emergency services.

Topics: Patient Experience, Patient Engagement, Patient Retention, Patient Travel

Medication non-compliance is an epidemic that impacts patients, sponsors and the healthcare industry at large, costing the U.S. healthcare system around 300 billion dollars a year. According to a PM360 article that highlights medication compliance in diabetes patient populations, non-adherent patients have inpatient healthcare costs that are 41% higher than those of adherent patients. 

Topics: Patient Retention, Patient Travel, mHealth, clinical research

Topics: Patient Retention, Patient Recruitment, Mobile Strategies, Technology

Topics: Patient Retention, mHealth, Pediatric Studies

Topics: Patient Retention, Patient Recruitment, Patient Centricity, Patient Advocacy

Topics: Patient Retention, Patient Recruitment

Topics: Patient Retention, Patient Advocacy, Technology

Topics: Patient Retention, Patient Recruitment, Disruptive Innovation, Technology

Topics: Patient Retention, Technology

Topics: Patient Retention, Patient Advocacy