BBK Worldwide Blog

Turning Clinical Trials into Success Stories

Posted by Elizabeth Gargill


Meaningful Engagement at Critical Touchpoints along the Patient Journey

There's no better way to illustrate the importance of meaningful engagement than with the story of one family's journey from clinical trial awareness to participation. The story shows how the right mix of digital and physical touchpoints plays a critical role in creating a positive patient experience. The family's journey begins below.

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Topics: Patient Experience, Patient Journey, Products and Services