Efforts to improve the patient experience through an enhanced focus on patient-centered care have been driving healthcare conversations for the past few years. Within clinical research, many have long recognised the impact a positive patient experience can have on clinical trial enrolment and engagement. Study sponsors have embraced patient-centric solutions like travel and reimbursement programmes since they were first introduced into the marketplace, recognising their effectiveness at removing barriers to participation and improving the patient’s clinical trial journey.
Click here to read the full article in International Clinical Trials.Jessica Kim, Director of Research and Digital Strategy
Taken from International Clinical Trials, May 2020, pages 50–53. © Samedan Ltd