BBK Worldwide® Blog

David Fleishman

Recent Posts

How Clinical Trial Sponsors Are Responding to COVID-19

Posted by David Fleishman on Fri, Jul 24, 2020


We recently sat down with BBK’s Director of Accounts David Fleishman to discuss his experience working with clinical trial sponsors during the COVID-19 outbreak. It’s clear from our conversation that many clinical trial sponsors have had to quickly pivot in response to COVID-19 and are now facing the challenge of adapting to a new normal.


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Topics: Patient Engagement, Patient Enrollment, COVID-19, David Fleishman, Virtual

Performance Reporting for Patient Recruitment

Posted by David Fleishman on Fri, Oct 11, 2013

Clinical trial performance reporting is a key element in running a cost-efficient patient recruitment program. How is enrollment going? What is the study’s current screen fail rate? Are sites overwhelmed with referrals? At BBK, these are all questions we review on a daily basis – and very often we can find the answers to these questions through reporting analysis. It’s a no-brainer that we depend heavily on reports from TrialCentralNet (TCN®) to make important and strategic decisions. With this in mind, we spend many of our days developing the most accurate and effective TCN reports, which has led to almost endless reporting capabilities. Here are some examples of BBK’s reporting analyses in which we base our recommendations and tactical responses:

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Topics: Technology

Patient Recruitment, Metaphorically Speaking

Posted by David Fleishman on Fri, Aug 9, 2013

Well, the first advertising run yielded some high results. And two weeks later, sites are still processing referrals at a high capacity. The preliminary analysis is in you’ve planned, strategized, and implemented. But then, you see a lack of screening and randomization activity at one particular site and think, “What is this site not doing?” Factors start to set in. Metrics make it clearer. Something has changed.

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Topics: Patient Recruitment, TrialCentralNet, Technology

The TCN Backstory – Part Two: Leveraging the Infrastructure for Sports Talk With the Finance Guys

Posted by David Fleishman on Wed, May 15, 2013

Editor’s note: This blog is the second in a seven-part series on TrialCentralNetSM (TCN), a single infrastructure for managing enrollment metrics, clinical trial reference documents, customized reports, training, and communications. The goal of this series is to give you the “backstory” – a BBK insider’s view of the system from the perspectives of those who build, manage, and rely on it. They’re passionate about the system they so tirelessly build and manage – and you’ll hear that come through.

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Topics: TrialCentralNet, Technology

Three Ways to Maximize Your Relationship with Your Clinical Research Sites

Posted by David Fleishman on Wed, Mar 13, 2013

A quick honest moment here: I haven’t always liked writing blog posts. When I first started writing, I informed the BBK social media team that I simply was not a fan of this kind of expression. Nonetheless, they pushed me. Their guidance included quick and easy guidelines for blog writing. The advice of the social media team transformed my resistance to enthusiasm and now, I surprisingly enjoy expressing my opinions and thoughts through this medium.

So, you may be asking, what’s the point to this personal introduction?

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Topics: Patient Recruitment, Patient Advocacy, Site Support

Mustache Movember

Posted by David Fleishman on Thu, Dec 13, 2012

November can play many meaningful roles in our lives. Whether it’s football, family and friends coming together over a Thanksgiving meal, the seasonal change, or mustaches. Yes, mustaches! Starting with the ever so startling peach fuzz and growing into the sublime full grown mustache. It drove the Hulkamaniacs wild and gave us the Theory of Relativity. But why does November honor thy mustache? For the research.

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Topics: Patient Centricity, Patient Advocacy