BBK Worldwide® Blog

BBK Worldwide

Recent Posts

BBK Worldwide is Joining the Publicis Health Network

Posted by BBK Worldwide on Tue, Jan 18, 2022


We are very excited to kick off the new year with the announcement that we have been acquired by Publicis Health, the healthcare communications leader that transforms healthcare marketing and communications into healthcare engagement.

Read the Press Release


Together, we share a commitment to the clinical trial experience and to enhancing understanding and access for all, and we look forward to joining the Publicis Health network. Our mission remains unchanged, as does our commitment to supporting you in advancing your clinical R&D efforts.


Read More

Topics: Most Viewed, Joan F. Bachenheimer, Publicis Health, Alexandra von Plato

BBK Worldwide Launches the Engagement Solution Center

Posted by BBK Worldwide on Wed, May 12, 2021


BBK Worldwide Launches the Engagement Solution Center for Decentralized and Post-Marketing Clinical Trial Success

Concierge Service Delivery and Robust Patient Experience Portal Ease Clinical Trial Journey

The COVID-19 pandemic has significantly accelerated the need to reshape research and development. Most specifically, it has led to demand for increased funding for decentralized and larger randomized clinical trials to inform clinical decisions and guide future research.

By launching the Engagement Solution Center, BBK Worldwide (BBK) is making patient-centric and inclusive trials an immediate and actionable reality for study sponsors.

Read More

Topics: TrialCentralNet, Rob Laurens, Decentralized Trials, Engagement Solution Center, Patient Centric, Post-Marketing

3 Decentralized Clinical Trial Solutions Trending Now

Posted by BBK Worldwide on Wed, Mar 31, 2021



3 Decentralized Clinical Trial Solutions Trending Now


Ever wonder which products and services study sponsors are leveraging for enrollment and engagement success? We thought we would take a moment to share the products and services gaining traction with our clients who are embracing decentralized clinical trials. And while it's always important to keep in mind that each study protocol is unique and requires its own analysis to determine the right solutions, we're sharing three popular ones below.

Read More

Topics: Patient Reimbursement, Decentralized Trials, Medication Delivery, In-home Nurse Visits, Mobile Wallet

Global Strategist Amanda Moody on BBK's Commitment to Parkinson’s Disease Research

Posted by BBK Worldwide on Fri, Feb 26, 2021


We recently sat down with BBK’s Global Strategist Amanda Moody to discuss the company’s commitment to Parkinson’s disease clinical research, including ongoing innovation designed to foster a positive and meaningful patient journey. 

Can you briefly describe BBK’s experience with the Parkinson’s disease community?

We have a long-standing commitment to the Parkinson’s community, both in terms of supporting clinical research as well as individual patient and caregiver needs. 

Read More

Topics: RSG Arrive, RSG Card, Parkinson's disease, The Michael J. Fox Foundation, Amanda Moody, Parkinson's Disease Therapeutics Webinars

In a new Outsourcing-Pharma interview, Elizabeth Gargill discusses why clinical trial innovation matters more now than ever

Posted by BBK Worldwide on Fri, Oct 23, 2020


Earlier this week, Elizabeth Gargill went one-on-one with Outsourcing-Pharma, discussing findings from BBK's recent Study Voices survey that reveal shifts in healthcare consumer attitudes and behaviors since the onset of COVID-19. In this in-depth interview, Elizabeth discusses why clinical trial innovation is more important now than ever before and how clinical trial sponsors can leverage the survey findings to enhance their enrollment and engagement efforts.

Read More

Topics: Patient Engagement, Clinical Trials, Study Voices, Healthcare Consumer, Survey, Clinical Trial Innovations, Clinical Trial Enrollment, Study-life Balance, Outsourcing-Pharma, Telehealth

Listening to the Patient Voice Is More Important Now Than Ever Before

Posted by BBK Worldwide on Tue, Jun 30, 2020


As we navigate COVID-19 and beyond, understanding the patient voice is critical to overcoming clinical trial enrollment and engagement challenges. Our Study Voices infographic series sheds light on the patient voice, providing clinical trial sponsors with insight to help enhance the patient experience.

Read More

Topics: Patient Engagement, Patient Enrollment, COVID-19, Patient Voice, Infographics

COVID-19: News You Can Use

Posted by BBK Worldwide on Tue, Apr 28, 2020


A Medication Delivery Success Story

In today's one-minute video update, Mike Johnson, Director of RSG® Services, discusses how BBK's Patient Visit Support Services helped patients in Brazil receive their study medication despite the COVID-19 lockdown.

Read More

Topics: Pharma15 Live!, COVID-19, Medication Transportation, RSG Patient Visit Support Services, News You Can Use

New Partnership with Health Union Shines the Light on the Patient Voice

Posted by BBK Worldwide on Tue, Sep 10, 2019


We recently had the opportunity to sit down with Lauren Lawhon, chief operating officer for Health Union, to discuss our newly formed partnership with the pioneer in online communities and how greater insight into the patient voice can enhance the clinical trial patient experience.

Read More

Topics: Patient, Patient Experience, Study Voices, Health Union

David B. Fleishman Named to PharmaVOICE 100 for His Leadership and Expertise

Posted by BBK Worldwide on Mon, Aug 26, 2019

BBK Worldwide is honorDavid_Fleishman_web copyed to announce that our Principal and Director of Accounts and Site Services, David B. Fleishman, has been named to the 2019 PharmaVOICE 100 list of the most inspiring people in the life sciences industry for representing the best of the new generation of thought leaders. The award recognizes Mr. Fleishman for how he inspires and motivates those around him, his influence as a corporate leader, and his positive impact on the industry through his actions.

Read More

Topics: Awards, Employee Recognition

How Precision Medicine is Influencing Clinical Trials

Posted by BBK Worldwide on Tue, Jun 4, 2019

As originally conceived, personalized medicine referred to the tailoring of medical treatment to the individual characteristics of each patient. The right drug for the right patient at the right time has since evolved to an approach that takes into account individual differences in people’s genes, environments, and lifestyles. 

Read More

Topics: Patient Experience, Pharma15 Live!, Vlog, Precision Medicine, Precision Support