Part 2: Maximizing Positive Trends in Global Patient Recruitment, Time: Your Most Valuable Asset

By Rob Laurens on Fri, May 3, 2013 | 3 min read

In part one of this two-part series, I discussed positive trends in patient recruitment and how the sheer range of recruitment- and retention-related services, products, and solutions has exponentially increased, with innovation never stronger. While today’s trends in global patient recruitment are creating the opportunity for greater momentum than ever before, it’s important to strategically consider tactics based on site capabilities and the unique study at hand. How do you do this?

Topics: Patient Retention, Patient Recruitment

BBK Worldwide Expands Mobile Strategy for Patient Recruitment to Include “In-App” Advertising

By BBK Worldwide on Tue, Apr 9, 2013 | 3 min read

Agency Engages Untapped Audiences and Provides Clinical Trial Sponsors With Increased Return on Investment

Topics: Patient Retention, Patient Recruitment, Disruptive Innovation, Mobile Strategies, Technology

Site Selection and Enrollment Feasibility for Global Patient Recruitment

By Bonnie A. Brescia on Mon, Mar 11, 2013 | 3 min read

While the push for sponsors to go global with clinical studies is old news, choosing the right sites and the right countries to host a particular study remains one of the industry’s most impenetrable challenges. Over the past few weeks, I have participated in several conferences on clinical operations improvements and remain baffled by the limited progress study teams have made in this area over the past five to 10 years. Ultimately, site selection matters because investigator sites are the only place where study volunteers can participate in clinical research. Enrollment is the end game – further drug development, regulatory submissions and marketing are contingent on having these data.

That said, it makes sense to start from the final step – patient enrollment. Begin by analyzing the protocol from a patient recruitment perspective – its particular enrollment challenges, and compare them to a set of patient-related factors in each country in order to determine which countries are the best fit for the study. Effective site selection is dependent on identifying the countries that have the fewest recruitment barriers and are likely to enroll the most patient in the least amount of time. 

Topics: Patient Retention, Patient Recruitment, Site Selection

Helping Sites Overcome a Patient Recruitment Plateau

By Justin Jones on Tue, Mar 5, 2013 | 3 min read

Enrollment goals – every site has them. As the study sponsor, you’ve made your projections and communicated your expectations to each principal investigator. They have all assured you that they’ll have no trouble meeting your goals. Perhaps even a few of them told you they can enroll more than your goal. No problem, right?

Topics: Patient Retention, Patient Recruitment, Physician Engagement, Patient Advocacy, Site Support

Join us at the 5th Annual Patient Recruitment and Retention Summit!

By BBK Worldwide on Mon, Feb 11, 2013 | 2 min read

Topics: BBK Worldwide, Patient Retention, Patient Recruitment, Conferences

BBK Worldwide Launches Suite of Retention Products to Support Clinical Trial Study Sites

By BBK Worldwide on Thu, Feb 7, 2013 | 3 min read

BBK Worldwide announced today an expanded suite of products that streamlines retention efforts at the site level. Among these products are the Ready. Set. Go. Card (RSG Card), Ready. Set. Go. Ride (RSG Ride), and Ready. Set. Go. Minder (RSG Minder). These products are customized for today’s clinical research coordinator who is tasked with multiple responsibilities and demands. Through the efficiencies these products create, the clinical research coordinator is allowed to focus his or her efforts on other study-related priorities.

Topics: BBK Worldwide, Patient Retention, Patient Recruitment, Technology, Site Support

Next Generation Patient Recruitment and Retention Metrics

By BBK Worldwide on Wed, Oct 24, 2012 | 2 min read

If you haven’t figured out already, BBK looooooooves metrics. It’s something we often talk about in our blog (Real-Time Enrollment Data, Right Now). Oh and let’s not forget, the development of our patient recruitment management system, TrialCentralNet(SM). That all being said, we are excited to continue our campaign for the importance of metrics. Next stop? Allan Lloyd’s Patient Recruitment and Retention Summit in Chicago, October 23rd-25th.

Topics: Patient Retention, Patient Recruitment, TrialCentralNet, Social Media, Conferences

The Story About The Rabbi and The Study

By Joan F. Bachenheimer on Wed, Oct 10, 2012 | 3 min read

I was sitting in my synagogue for the Jewish New Year when the rabbi began his sermon. It was all about his friend who participated in an oncology clinical trial (end-stage cancer) and how he seemed to be responding to the treatment but, subsequently went into failure. He survived long enough to find out that he had been in the placebo arm of the study. (Study reached completion and therefore his doctor was able to provide this information.) “He received the placebo,” the rabbi said emphatically.

Topics: BBK Worldwide, Patient Retention, Patient Recruitment, Patient Centricity

Five Ideas for Patient Retention

By Aaron Fleishman on Mon, Sep 24, 2012 | 3 min read

As we’ve written about in previous blog articles, patient retention is about building relationships. This is easier said than done. One example that comes to my mind is a study where we had to come up with retention items for teenagers. It’s a little sad to say, but the days of board games and fun collectibles are pretty much out the door with this generation. If it’s not a new iPad®, iPhone®, video game, or the latest fashion, the teens these days aren’t interested. On a side note, I can’t believe I just wrote, “teens these days,” wow I’m getting old. Anyway, keeping people engaged in a study is important. If you don’t, you’ll be hiring BBK for our Lost to Follow Up Program, (had to throw a quick plug in there.) So how can we in the pharma and patient recruitment industry take on this challenge? Can a backpack still be engaging enough? What about a water bottle? Here are five ideas to think about when coming up with patient retention items.

Topics: Patient Retention, Patient Engagement

Patient Recruitment From The Patient's Perspective

By Aaron Fleishman on Fri, Sep 21, 2012 | 6 min read

“We need more information; it’s what we’re craving for. We want trials to succeed; we want to be a part of the overall understanding of our disease, work with us.” – Jeri Burtchell

Topics: Patient Retention, Patient Recruitment, Disruptive Innovation, Social Media

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