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In a new Outsourcing-Pharma interview, Elizabeth Gargill discusses why clinical trial innovation matters more now than ever

By BBK Worldwide on Fri, Oct 23, 2020 | 4 min read

 

Earlier this week, Elizabeth Gargill went one-on-one with Outsourcing-Pharma, discussing findings from BBK's recent Study Voices survey that reveal shifts in healthcare consumer attitudes and behaviors since the onset of COVID-19. In this in-depth interview, Elizabeth discusses why clinical trial innovation is more important now than ever and how clinical trial sponsors can leverage the survey findings to enhance their enrollment and engagement efforts.

Topics: Patient Engagement, Clinical Trials, Study Voices, Healthcare Consumer, Survey, Clinical Trial Innovations, Clinical Trial Enrollment, Study-life Balance, Outsourcing-Pharma, Telehealth

Listening to the Patient Voice Is More Important Now Than Ever Before

By BBK Worldwide on Tue, Jun 30, 2020 | 2 min read

 

As we navigate COVID-19 and beyond, understanding the patient voice is critical to overcoming clinical trial enrollment and engagement challenges. Our Study Voices infographic series sheds light on the patient voice, providing clinical trial sponsors with insight to help enhance the patient experience.

Topics: Patient Engagement, Patient Enrollment, COVID-19, Patient Voice, Infographics

COVID-19: News You Can Use

By BBK Worldwide on Tue, Apr 28, 2020 | 1 min read

 

A Medication Delivery Success Story

In today's one-minute video update, Mike Johnson, Director of RSG® Services, discusses how BBK's Patient Visit Support Services helped patients in Brazil receive their study medication despite the COVID-19 lockdown.

Topics: Pharma15 Live!, COVID-19, Medication Transportation, RSG Patient Visit Support Services, News You Can Use

New Partnership with Health Union Shines the Light on the Patient Voice

By BBK Worldwide on Tue, Sep 10, 2019 | 7 min read

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We recently had the opportunity to sit down with Lauren Lawhon, chief operating officer for Health Union, to discuss our newly formed partnership with the pioneer in online communities and how greater insight into the patient voice can enhance the clinical trial patient experience.

Topics: Patient, Patient Experience, Study Voices, Health Union

David B. Fleishman Named to PharmaVOICE 100 for His Leadership and Expertise

By BBK Worldwide on Mon, Aug 26, 2019 | 2 min read

BBK Worldwide is honorDavid_Fleishman_web copyed to announce that our Principal and Director of Accounts and Site Services, David B. Fleishman, has been named to the 2019 PharmaVOICE 100 list of the most inspiring people in the life sciences industry for representing the best of the new generation of thought leaders. The award recognizes Mr. Fleishman for how he inspires and motivates those around him, his influence as a corporate leader, and his positive impact on the industry through his actions.

Topics: Awards, Employee Recognition

How Precision Medicine is Influencing Clinical Trials

By BBK Worldwide on Tue, Jun 4, 2019 | 1 min read

As originally conceived, personalized medicine referred to the tailoring of medical treatment to the individual characteristics of each patient. The right drug for the right patient at the right timehas since evolved to an approach that takes into account individual differences in people’s genes, environments, and lifestyles. 

Topics: Patient Experience, Pharma15 Live!, Vlog, Precision Medicine, Precision Support

AI Shows Promise in the Clinical Space for Enrollment and Adherence

By BBK Worldwide on Tue, Jun 4, 2019 | 1 min read

While most large pharma companies seem “very open” to new technologies, a recent FiercePharma article also notes that the life science industry hasn’t exactly won accolades for its speed in adopting new artificial intelligence and machine learning technologies. However, since patient lives are at stake, the industry has good reason to proceed with caution.*

Dena Raffa, Director, Account Operations and BBK’s expert in digital innovation, shares her view on the complex topic of AI and machine learning technologies in life sciences. 

Topics: Disruptive Innovation, Trends, AI, Pharma15 Live!, Vlog

BBK's Privacy Expert Shares His View on the Positive Trend in Patient Trust in Clinical Trials

By BBK Worldwide on Tue, Jun 4, 2019 | 1 min read

A recent survey shared in FiercePharma pointed to an upward trend in general public opinion of the pharmaceutical industry. But there is still work to be done.* 

Rob Laurens, Principal, Human Resources and Quality Assurance, credits much of this momentum to the work of everyone in the clinical R&D sector. 

Topics: Clinical Research, Big Data, Patient Experience, Pharma15 Live!, Vlog, Privacy

Focus 5: Amplifying the Study Voice - Capturing the Sentiment of the Study Community

By BBK Worldwide on Wed, Apr 3, 2019 | 2 min read

When examining the clinical trial experience, there’s nothing more meaningful than hearing directly from those closest to the study – patients, caregivers, physicians, and study sponsors. This year BBK launched its Study Voices initiative. Study Voices is designed to capture the sentiment of the study community at a time when the clinical research industry is growing and evolving. From innovative technology, to protocol design, and everything in between, Study Voices captures the perspectives of those closest to the clinical trial experience, offering insight that can be leveraged for action.

“Focus 5: Amplifying the Study Voice” highlights five members of the study community as they share their perspectives on the clinical trial experience.

Topics: Patient Engagement, Rare Disease, Pediatric Studies, Informed Consent, Patient Experience, Study Voices

Pharma15 Live! Goes Backstage: "Do Engagement Tools Live Up to Their Hype?" Physicians’ and Patients’ Perspectives

By BBK Worldwide on Thu, Mar 28, 2019 | 1 min read

Patient engagement is important, but so is the engagement of doctors and medical personal delivering the protocol to the patient. Gerald Wayne Dryden, Jr., MD, PhD from the University of Louisville discusses patient engagement in a special edition of Pharma 15 Live! with fellow panelists Linda A. Glaser, MD, PhD from Coastal Biomedical Research, Inc. and Annie Finstein, a clinical trial participant.

Watch Full Episode >

Topics: Patient Engagement, Conferences, Site Engagement, Pharma15 Live!

 
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